Reporter Khristopher J. Brooks told Jim Romenesko, "I'm a really big NBA fan and whenever an NBA team acquires a new player there's always a press release announcing it. I'd look at those releases and think, ‘The organization is really proud.'"
So he wrote a press release announcing his move to the Wilmington News Journal including quotes from his offer letter. And nearly a week later, poof, vamoose, he was fired for the fake press release. So let this be a lesson to you basketball-loving whippersnappers. The press releases are for Charlie Bell and Hasheem Thabeet and Joe Alexander. Not you.